Data protection


You can use this website without providing personal data, with the exception of our password-protected area. When you visit the various pages of our website, our server will merely be sent access data (e.g. your browser type and the time of your visit). These access data do not contain any personal data and cannot be used to draw any conclusions as to an identifiable person. In particular, the access data are not used to create usage profiles. They merely serve to optimise the use of our website and allow us to carry out statistical evaluations. The use of the Internet pages of the Hotel Hohenlohe GmbH is possible without any indication of personal data; however, if a data subject wants to use special enterprise services via our website, processing of personal data could become necessary.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the Hotel Hohenlohe GmbH.

As the controller, the Hotel Hohenlohe GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions may in principle have security gaps, so absolute protection may not be guaranteed. For this reason, every data subject is free to transfer personal data to us via alternative means, e.g. by telephone.

Use of personal data

We will only use personal data if you provide them to us voluntarily. This is necessary if you wish to subscribe to our newsletter or if you want to book a hotel room or other related service.

Personal data for the use of the aforementioned services shall only be collected to the extent necessary for the purposes of executing the contract or rendering the service.

After the full execution of the contract, the personal data provided by you shall be blocked or deleted in order to preclude their further use. This does not apply to the provisions of commercial law or information required by law which may require longer storage periods.

Disclosure of personal data

Beyond the extent necessary for executing the contract, personal data shall not be passed on without your express consent.

No other personal data shall be disclosed to third parties unless we are obliged to do so by a court order or statutory provision.

Contact Form

You can contact us via the contact form on the Website. Personal data of the User shall be collected, used and stored for the processing of a contract. “Personal Data” are such data that contain information pursuant to your personal or material circumstances (e.g. name, address, date of birth, e-mail address, bank details or credit card data).

Information, changes and cancellations

At any time, you can request free information on the personal data we have stored about you. Under the German Federal Data Protection Act (BDSG) you are entitled to correct, block or delete your personal data. You can also prevent us from using the personal data we have stored about you in the future. In all of these cases, please contact us in writing or by fax or e-mail at the following addresses:

Hotel Hohenlohe GmbH

Weilertor 14

74523 Schwäbisch Hall

Telefon: (0791) 7587-0

Telefax: (0791) 7587-0



This website uses 'cookies' in order to make our website more attractive and to permit the use of certain functions. Cookies are small text files that are stored on your computer. At the end of your browser session, most cookies are deleted from your hard drive (these are known as session cookies). However, 'persistent cookies' remain on your computer and allow us to recognise you upon your next visit.

You can prevent the installation of cookies on your computer by adjusting the settings of your browser. However, we would like to point out that, if you should choose to do so, you may not be able to use the full functionality of this website.

Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc, (1600 Amphitheatre Parkway Mountain View, CA 94043, USA; "Google"). The use includes the "Universal Analytics" operating mode. This facilitates the assignment of data, sessions and interactions across several devices to a pseudonymous user ID and thus the analysis of a user's activities across devices.

Google Analytics uses "cookies", which are text files placed on your computer, to allow the website operator to analyze how users use the site. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, Google will reduce your IP address within Member States of the European Union or in other states party to the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services related to website and Internet use. Our legitimate interest in data processing also lies in these purposes. The legal basis for the use of Google Analytics is § 15 para. 3 TMG and Art. 6 para. 1 lit. f GDPR. The data sent by us and linked to cookies, user-identifiers (e.g. User-IDs) or advertising-identifiers are automatically deleted after 14 months. Data whose retention period has been reached is automatically deleted once a month. For more information on terms of use and data protection, please visit or

Integraton of Google Maps

This website uses Google Maps to display maps and to create how-to-get-there diagrams. Google Maps is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. By using this website, you declare your consent to the acquisition, editing, and utilisation of data automatically obtained or entered by you through Google, one of its representatives or third-party providers. You will find the conditions of use for Google Maps under Conditions of use for Google Maps. You will find comprehensive details in the Data Protection Center of

Using of YouTube-Plugins (Videos)

Our website features integrated YouTube videos, which when the website is called up will place cookies on the users’ computers. If you have de-activated the setting of cookies for the Google advertising program, you need not anticipate any such cookies when you call up YouTube clips. However, YouTube also files non-personal utilisation information in other cookies. If you wish to prevent this, you must in the browser itself, or with add-ons like Cookiesafe in Firefox, manage and block the information that YouTube and other providers wish to store. You will find comprehensive details in the Data Protection here: or


Our website also features programs (plugins) of the social network Facebook. These are operated exclusively by Facebook Inc., 1601 South California Avenue, Palo Alto, CA 94304, USA (hereinafter referred to as 'Facebook'). These plugins can be recognised on our website by the Facebook logo or the word 'Like'. As soon as you visit a page of our website which contains such a plugin, your browser will establish a direct connection with the servers of Facebook; the content of the plugin will be sent directly to your browser and embedded in the website. As a result, Facebook obtains the information that you have visited our website. If you logged into your personal Facebook account during your visit to our website, Facebook will be able to associate your visit with your Facebook account. If you interact with the plugins, for example by clicking the 'Like' button or posting a comment, this information will also be sent directly to Facebook and stored there. If you do not want this data transfer to take place, you must log out of Facebook before visiting our website.

You can find more information on the purpose and extent of data collection by Facebook and how the data is processed and used by Facebook, as well as your rights and optional settings to protect your privacy, in the Facebook Data Use Policy (

DialogShift chat application on our website

Our website uses the chat application of DialogShift GmbH, Rheinsberger Str. 76/77, 10115 Berlin. This application processes and stores data for the purpose of web analysis, to operate the chat application and to answer queries.

For the operation of the chat function, the chat texts are stored and a cookie with a unique ID is set - this is used to recognise you as a customer. A cookie is a small text file that is stored locally in the cache on your device. Using this cookie, our application recognises the device and can retrieve past chat logs. This cookie is stored for 90 days since last use. You can disable the storage of cookies in your browser settings. However, without the use of cookies, the chat function cannot be performed.

The possible disclosure of e.g. name, e-mail address or a telephone number is voluntary and with the consent to temporarily use and store this data for the purpose of contacting you until the end of the contact. This personal data is deleted after 90 days.

The legal basis for data processing is Article 6 (1) lit. F DS-GVO based on our legitimate interest in effective customer support, for statistical analysis of user behaviour and for optimisation purposes of our offers. DialogShift offers at for further information on the collection and use of data and on your rights and options for protecting your privacy.


This data privacy policy applies to all pages of that are located on our server. It does not cover any linked third-party websites.